Privacy Policy - Last updated 28/03/11

Freesmsworld.co.uk
This privacy policy explains our commitments and your rights concerning your personal information. You should read it carefully in conjunction with the Terms and Conditions.

By using the Site and our Services you agree that we may select and send up to 2 advertising messages, special offers or invitations per week from you (from your mobile number) to any of the mobile numbers that you send SMS messages to and/or we may add these advertising messages onto the end of messages that you send. You also agree to the collection and use of information by us in accordance with this Privacy Policy. This Privacy Policy is applicable to the use of the Site and Services, including but not limited to, all new facilities constituting any expansion or improvement of the Service, such as the release of new functions and services.

Changes to the Privacy Policy

We reserve the right to change the terms of this Privacy Policy at any time and without notice. Since any changes will be posted on this page, we encourage you to check this page and the date of the Policy regularly. Your continued use of the Service following any changes to this Privacy Policy will constitute your acceptance of such changes.

What we collect

We may hold personal information relating to you that you have provided to us (such as registration information or service/product purchase information) or that we have obtained from another source. This information may include your name, gender, age, address, mobile and other telephone numbers, credit information, information on how you use our products and services (such as the type, date, time, location and content of messages, the numbers you send messages to and information on your browsing activity when visiting our website) and any other information with respect to your use of our products and services.

How we protect your personal information

We take all reasonable care to prevent any unauthorised access to your personal data.

We utilise the latest standard encryption and firewall technology to safeguard your personal information.

We require those to whom we transfer personal data to keep your information confidential and to use it only for the express purpose for which it was provided. The persons to whom we may provide your personal information include: our commercial partners who supply necessary services to us in connection with the provision of our products and services to you, persons involved in the prevention or detection of fraud or crime or the apprehension or prosecution of offenders and persons to whom we may be required to pass your information by law or governmental or regulatory authority. We seek to impose restrictions on contracting parties with the aim of protecting your personal data.

Any third party internet sites that you can access through our sites are not covered by our privacy policy and we accept no responsibility or liability for these sites. We urge you to be careful when you enter any personal information on these sites.

Protecting your personal information is important to us and we use the industry standard technology to protect your information. However, no data transmission over the internet and via mobile communications networks can be guaranteed to be 100% secure and we cannot ensure or guarantee the security of information you transmit to or via us.

How we use your personal information

To opt-out text the word STOP GET to 82055. We use personal information for administration and to support, improve and obtain feedback on our products and services and to prevent and detect breaches of network security, unlawful acts or breaches of our contract terms. We may contact you by telephone, email or SMS to ask for feedback on the products and services, obtain suggestions for improvements or inform you of any of our new or improved products and services or to remind you of services that you have subscribed to. We may use personal information such as preferences and demographic information to identify attractive audiences for advertisers. As a result, the types of products and services advertisements that you receive should be more interesting and useful to you. In such cases, while we may contact you with third party offers, we do not disclose your personal information (including your mobile phone number) to third parties. Of course, you have a right to ask us at any time not to contact you by way of direct marketing. Our general principle is not to sell personal data about our customers or users to other persons.

To

freesmsworld.co.uk and your mobile phone operator may use the information supplied by you to administer and support our services and products and to prevent fraud and abuse. You agree to allow us to work with your mobile phone operator solely for these purposes. We may use third party contractors to help us operate our business, the Service and administer activities on your behalf, such as authorisation of mobile telephone bill transactions, and may share your information with these contractors for those purposes.

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